Is #UninstallSnapchat the new #DeleteUnder?

Snapchat users in India have been deleting the app since learning about a comment allegedly made by Snap Inc. CEO Evan Spiegel in 2015.

At a meeting to discuss Snapchat’s user growth in 2015, Anthony Pompliano, who previously worked at Snap, says he expressed concern that the app was not taking off overseas.

Pompliano, who had just been hired away from Facebook, said that he presented methods to address the issue, but Evan Spiegel cut him off.

“This app is only for rich people,” Spiegel said, according to Pompliano. “I don’t want to expand into poor countries like India and Spain.”

The statement has caused a storm on Indian social media, and Snapchat users in India have been deleting the app after learning about the comments.

According to the app info on Apple’s App Store, the “Customer Ratings” of the current version of the app is ‘single star’ – based on 24,962 ratings, and all versions rating has also dropped down to “one” – based on 28219 ratings, as on Sunday evening.

On Google Play Store, the Snapchat’s rating have gone drastically down from 4 to 3.6.

#UninstallSnapchat is now a hot trend in India, with Snap’s CEO facing strong criticism.

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