instagram shared stories

Instagram, after weeks of testing, finally allows users to broadcast a live Story with a friend. The new feature works like a shared broadcast and was tested with select users in the past few months.

Shared Stories allows any user to pick anyone from their audience who’s currently watching their live broadcast to join in. Once that person is linked, the screen splits into two and anyone will be able to see the combined live Story.

The feature is quite interesting and opens the door to all kinds of uses: from interviews, to celebrities interacting with each other, or even a two-way video call.

For now, only two users are allowed to broadcast a story together, but we can expect Instagram to allow multiple accounts integration soon. And as always, the Story will have life span of 24 hours before it eventually gets deleted.